Defining Mission Statement

Let’s delve into the concept of a Company Mission Statement. 

A Mission Statement is a declaration that remains factually accurate and relevant at all points in time. From the inception of the company through its entire lifecycle. 

It is a constant, only subject to change if the fundamental objectives of the company or its leadership are reevaluated. 

The Mission should be articulated in the present tense, encapsulating the essence of the company’s goals in a succinct and memorable manner. 

For instance, X27’s Mission Statement is  “To connect ambitious companies with their ideal clients in a self-sustaining manner.” This statement is as relevant today for them as it has been until now and as it will be in the future, guiding all their company decisions and actions.

It is essential that your Mission is easy to remember and communicate, serving as a beacon for all company activities. 

It specifies the type of clients the company seeks to engage with, emphasizing a commitment to excellence and ambition. 

Similarly, a management consulting firm might adopt a Mission aimed at propelling struggling companies towards profitability.

Ultimately, the Mission Statement should resonate with the company’s core activities and values, providing clear direction and purpose. 

It’s an invaluable tool in ensuring coherence and alignment within the company, as well as in communicating its ethos to external stakeholders. 

Defining your Mission Statement Step-by-Step

1. Log in to Alvanda from the top menu on the website (if you don’t have an account, you can schedule a free demo at any time).

2. Click on the Company button on the left hand side panel. 

3. Then click on the View Company Culture button on the right side.

4. Start writing your company’s Mission Statement in the dedicated space (1). You can always refer to the Explainer Video (2) for guidance on how to craft your Mission Statement.

5. Once you finished, click the Save button at the bottom of the page. Once saved, everyone in the company will easily see the Company’s Mission.

6. If you have any questions or want to give us any feedback, please use the Help/Feedback button, at the bottom right of the page. 

Good luck with crafting your Mission Statement!

Robert Indries

Founder

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